Sir Brandley Wiggins is a seven-time Olympic medalist and was the first Briton to win the Tour de France. In the 2014 road cycling season, there was speculation that Wiggins would found a new team as part of his preparations for the 2016 Olympic Games. Sure enough, by the end of 2014, Team Wiggins had been formed. For 2016, Team Wiggins has partnered with Hyundai, who is providing a fleet of five different vehicles as a mobile support squad during 2016 Tour of Britain and other European races during the 2016 racing season. To commemorate this partnership, Hyundai is releasing a limited-production Santa Fe, dubbed Team Wiggins Edition. There is nothing major about the limited-run model, but this special Santa Fe is equipped quite well, sports some subtle Team Wiggins badges, and is actually priced to sell.
Hyundai’s marketing director, David Pugh, said, “We’re proud to be supporting Team Wiggins this year. Sir Bradley is one of Britain’s sporting icons, and his team is innovative, dedicated and full of perseverance. We share that ethos at Hyundai, and it’s great to be able to celebrate this successful partnership by issuing a desirable twist on one of our own icons, the flagship Santa Fe. The Team Wiggins Edition is packed full of equipment, looks the part but crucially offers great value too. Buyers will need to be quick to snap up the 500-car run.”
That value that Pugh is talking about is the official price of this limited-run flagship. It is based on the Santa Fe Premium SE, but is actually priced about £700 (about $943) less than the standard model and is being produced in just 500 examples. When speaking of the partnership between the team and Hyundai, Sir Bradley Wiggins said, “It’s great to be working with Hyundai this year – the company is a great fit with a really positive spirit and attitude. The diversity of the cars at our disposal has already proved invaluable in the Tour of Yorkshire, and the Santa Fe has been a big hit with the team. I’m very proud to put my name to this limited run of special Team Wiggins Edition models and am looking forward to putting the range through its paces over the summer racing season and beyond.”
With just 500 examples being produced, it is sure to be snatched up quickly – if not by cycling fans in Europe, it will certainly be snatched up by those looking to save a little money over stepping up to the Premium SE trim level. So, with that said, let’s take a better look at the Santa Fe Team Wiggins Edition.
Continue reading to learn more about the Hyundai Santa Fe Team Wiggins Edition.
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