Mostly known as Australia’s longest-running nameplate (set to be discontinued at the end of 2016), the Ford Falcon also had a North American sibling for a full decade. It was introduced in 1960, alongside the Australian model, but while its cousin from Down Under soldiered on for more than five decades, the U.S.-spec version was discontinued in 1970.
Although short-lived, the Falcon was an influential car and marked the beginning of a new era not just for Ford, but for the entire North American industry too. The compact was conceived in the late 1950s, when Ford realized that larger cars were becoming increasingly expensive and many American families were looking at smaller vehicles, usually imports, for a second car.
Penned under Ford’s then general manager Robert S. McNamara, the Falcon was developed with parts sourced from the company’s existing bin in order to keep costs as low as possible. FoMoCo also focused on reducing ownership costs. Furthermore, it developed several body styles in order to cover as many niches and customer requirements as possible. The lineup included two- and four-door sedans, three- and five-door wagons, and two-door coupe and convertible models.
The first-generation Falcon Squire Wagon, which we’ll be discussing below, arrived in 1962, two years after the Falcon’s initial launch. By that time, the compact had already become a hit, setting record sales with over 500,000 units sold in 1960 and over 1,000,000 examples sold by the end of 1961. The Falcon was redesigned for 1964, getting a more squared-off, more modern look.
Continue reading to learn more about the Ford Falcon Squire Wagon.
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