Lincoln has always been Ford’s luxury brand, but when stacked against other luxury brands like Mercedes and Lexus, some feel Lincoln just doesn’t compete. Even with the release of the MK series, Lincoln still couldn’t get the following it really wanted. That said, Lincoln felt it was necessary to redesign it for the 2017 model year with some new features and styling.
Most of the time, a “redesign” in the automotive world isn’t really a redesign as much as it is an adjustment to current looks – but that isn’t exactly the case with the 2017 MKZ. It features a new grille design and some new features, but it looks a lot like the 2013 concept we saw a couple years back.
In a press release announcing the 2017 MKZ, Kumar Galhotra, President of Lincoln, said, “Our customers are looking for three attributes in a luxury midsize sedan – technologies that ease their everyday experience, a beautiful design that is crafted with attention to detail, and a vehicle with impressive power that makes it a pleasure to drive.” He continued, “The new Lincoln MKZ elevates all of these attributes – and many more – to create a compelling entry in this large and highly competitive portion of the luxury market.”
The new MKZ has a lot of available options like adaptive cruise control, a concert-quality audio system, and enhanced park assist, among others. Lincoln customers can even get exclusive in-home design consultation if they option for a Black Label interior package. So, the real question is whether or not the 2017 Lincoln MKZ will live up to the luxury hype and actually be able to fully compete in the luxury segment. We’ll have to see how things go, but for now we’ll take a look at what Lincoln has done to step its game up and better compete in the luxury segment.
Updated 06/02/2016: Lincoln has released prices for the 2017 Lincoln MKZ. Check the "Prices" section below for all the details.
Continue reading to learn more about the 2017 Lincoln MKZ.
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