President of BMW Group India Philipp von Sahr, in a press release on Thursday, termed the move as an endeavour to offer the most aspirational and exceptional products to their customers and to add more value to their overall ownership experience. "We believe that the circle of 'Sheer Driving Pleasure' can only be completed by introducing innovative products, building world-class dealerships, state-of-the-art services that engages passionately with our clientele to deliver premium services ahead of its time," added von Sahr.
BMW's offerings in the country include the BMW 1 Series, the BMW 3 Series, the BMW 3 Series Gran Turismo, the BMW 5 Series, the BMW 7 Series, the BMW X1, the BMW X3 and the BMW X5 which are locally-produced at BMW Plant Chennai. The BMW 6 Series Gran Coupe, the BMW X6, the BMW Z4, the BMW M3 Sedan, the BMW M4 Coupe, the BMW M5 Sedan, the BMW M6 Gran Coupe, the BMW X5 M, the BMW X6 M and the BMW i8 are available in the country as Completely Built-up Units while the BMW 6 Series Individual and the BMW 7 Series Individual can also be ordered as Completely Built-up Units.
The MINI premium brand was incepted in India in the year 2012 and presently offers MINI 3-door, MINI 5-door, MINI Convertible and MINI Countryman across four outlets in the country.
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